From January 26-30, DATCP staff, along with representatives from Cheese Merchants, Door County Coffee, and Croix Valley, exhibited within the Wisconsin Pavilion at the Gulfood tradeshow in Dubai, United Arab Emirates. Mariani Family and Marathon Ginseng also exhibited in the USA Pavilion. Schreiber Foods, AMPI, Land O’Lakes, Grande Cheese, Belgioioso, Tropical Foods, Actus Nutrition, Prairie Farms, Agropur, Interra International, T.C. Trading, Talmera, and Orange Cheese all exhibited within the U.S. Dairy Export Council Pavilion. Gulfood now spans across two venues with the mega show being held at both Dubai World Trade Centre and Dubai Exhibition Centre, Expo City.
The 2026 edition brought together more than 8,500 exhibitors from more than 194 countries, showcasing over 1.5 million food and beverage products across more than 280,000 square meters. DATCP staff and exhibitors had the opportunity to participate in a retail store tour, USDA reception with over 350 attendees, engage in conversation with Associate Administrator Jennifer Mack, and meet with many qualified global buyers. DATCP staff met with USDA Foreign Agricultural Service staff from several posts including Kenya, Saudi Arabia, Ethiopia, Algeria, India, UAE, UK, and Pakistan. Collaboration conversations were held between DATCP staff, U.S. Dairy Export Council staff, U.S. Meat Export Federation staff, and Food Export-Midwest staff while also assisting Wisconsin companies increase exports of their products to the region.