Bureau of Consumer Protection

​​​​​​​​​​​​​​​The Wisconsin Department of Agriculture, Trade an​d ​Consum​er Protection (DATCP) is the state’s primary consumer protection agency, and its​ ​Bureau of Consumer Protection has ​authority to​ regulate unfair business​​ practices.​​​

Acceda a​ esta página en español.​​

​​What ​​​W​e D​o​​​​​

Click here to access a video overview of the   DATCP Bureau of Consumer Protection.
  • ​Operate Wisconsin's Consumer Protection Hotline.​​​​
  • Process over 100,000 consumer complaints an​d inquiries and return millions of dollars to affected consumers every year.​​​​​
  • Administer Wisconsin's tele​mar​keting Do Not Call law, with o​ve​r 4.97 million Wisconsin numbers currently re​gistered.​
  • Educate consumer​s on best practices to combat and avoid identity theft, scams, and fraud,​ and offer recovery services to victims.​
Phone icon CONTACT​ THE BUREAU           ​ Megaphone icon FILE A COMPLAINT​​
​​​

Ann​ouncements​​​​​​​​​​​​​​​​

October 1, 2026: Protect Yourself and Your Organizations for Cybersecurity Awareness Month

​​​March 11, 2026: DATCP issued guidance related to rounding during cash transactions where change is required. Learn more​.

​​ Berrada Se​​ttlement: Access frequently asked ques​tions about the Berrada Properties Management Inc. settlement and the State of Wisconsin.​​

Find ​​consumer alerts an​d news or sign up to receive news​ from DATCP​.​​

​​​​Quick L​inks​​​

​Info bubble icon​​

Consumer ​​​​​Tips & I​​​​n​fo

Learn how to protect your property, your
money, and your consumer rights.

LEARN MORE


​​​Book icon 

​Guides & Resources

Find DATCP's Consumer Guide, Landlord–​
Tenant ​Guide, and Ready Reference Guide​.

LEARN MORE


​
Rent sign icon​​

Landlord–​Tenant

Learn about the rights and responsibilities
of landlords​ and tenants in Wisconsin.

LEARN MORE


​
Computer icon​​​​​​​​​​

Identity Theft

Protect yourse​​​​lf from identity theft, one of the
most common forms ​of fraud in the country.​​

LEARN MORE


​
​​​​​Phone icon​

Do Not C​a​ll

Join the Wisconsin Do Not Call Registry
to reduce unwanted messages.

LEARN MORE​

​​
Handshake icon​​​​

Presentations & ​Outreach

You​ can request a free consumer protectio​n
presentation or access outreach resources​.

LEARN MORE


Back to top button