Seoul Food and Hotel Food Show Plus!

When: Seoul, South Korea
Where: May 20-24, 2019

Seoul Food & Hotel 2019 provides participating companies with an opportunity to meet with key importers, distributors and industry buyers from retail, catering and hospitality trade across Korea. As a nation of ever-evolving tastes and with a variety of developing food trends, Korea is one of Asia's most important nations for launching new and innovative products. 

To purchase a booth, contact Oak Overseas, 704-837-1980/315; kmartin@oakoverseas.com.

Deadlines: Early Registration Deadline: February 22, 2019 - $225 / Registration Deadline: March 15, 2019 - $350

Information/Registration link: https://www.foodexport.org/programs-services/enter-new-markets/food-show-plus/G19FHK

Lisa Stout
Economic Development Consultant
(608) 224-5126
lisa.stout@wisconsin.gov

China Food Dairy Expo

When: Tianjin, China
Where: July 12-14, 2019

Exhibit in the Wisconsin Pavilion at the China Dairy Expo, July 12-14, in Tianjin, China. The Wisconsin Pavilion provides participating Wisconsin companies with high visibility, market briefing, on-site assistance, interpreter service, translated company and product information, as well as trade lead assessment, so exhibitors can focus on selling products.

Deadline: May 15, 2019, $500 Participation Fee to DATCP, plus raw space cost to exhibition organizer.

Jennifer Lu
Economic Development Consultant
(608) 224-5102
jennifer.lu@wisconsin.gov

Focused Trade Mission for Private Label for Retail and Foodservices Mission to Mexico

When: July 16-18, 2019
Where: Mexico City

Mexico continues to be a growth market representing one of the best opportunities in the world for U.S. products. Overall, Mexico's top trade partner is by far the U.S., which imports 81.1% of all Mexican exports and provides Mexico with 47.7% of its total imports. Similarly, Mexico has become one of the largest and fastest growing markets for U.S. agricultural products.

U.S. exports of agricultural products to Mexico amounted to nearly US$17.8 billion in 2016, ranking it 3rd in the world after Canada and China. Also in 2016, U.S. exports of consumer-ready food products represented 45% of the agricultural total, or nearly US$8 billion. Mexico remains the 2nd largest export market for consumer ready products. Mexico also imports a considerable amount of U.S. processed foods as well. In 2016, it added up to US$5.7 billion, ranking 2nd in the world.

Mexican consumers recognize U.S. brands and labels and associate them with high, consistent quality and value. Most international tourists visiting Mexico are North Americans and, to a large degree, like to consume products they are used to buying at home. Major retailers are developing increasingly sophisticated distribution systems, which will provide more space and better cold chain technology for high value imports. Greater knowledge about organic products is opening new product opportunities at the retail level; likewise, increased awareness of obesity issues is creating greater demand for healthy products. 

Services include:

• One-on-one meetings with qualified buyers

• Market briefing by local USDA, Foreign Agricultural Service

• Local retail tour

Deadlines:
Early Registration Deadline: March 15, 2019 - $400 / Registration Deadline: April 22, 2019 - $600

Ashwini Rao
Economic Development Consultant
(608) 224-5119
ashwini.rao@wi.gov

Midwest Buyers Mission

When: July 31, 2019
Where: Madison, WI

Meet international buyers without having to leave Wisconsin. Position yourself and your products in front of pre-qualified, experienced international buyers who continue to seek the latest food trends and products from the United States. Register early as meeting slots are scheduled on a first-come, first-served basis. It’s the perfect low-cost opportunity to meet buyers from established and emerging markets in one place!

Deadlines: Early Registration Deadline: May 28, 2019 - $325 /  Registration Deadline: June 17, 2019 - $400

Information/Registration link: https://www.foodexport.org/programs-services/enter-new-markets/buyers-missions/G19MBM-WI

Lisa Stout
Economic Development Consultant
(608) 224-5126
lisa.stout@wisconsin.gov

Focused Trade Mission to China for Retail and Foodservice Products

When: August 10-14, 2019
Where: Beijing and Hangzhou, China

Consumer food service saw dynamic growth for the last five years as a whole, underpinned by a number of factors, but particularly by rising income levels. China’s strong economic growth during the review period resulted in an increasingly affluent consumer base. In addition, ongoing urbanization not only offered consumers greater access to consumer food service but also resulted in busier lifestyles. This boosted demand for convenience and thus also for consumer food service.

Deadlines: Early Registration Deadline: April 8, 2019 - $400 / Registration Deadline: May 13, 2019 - $600

Information/Registration link: https://www.foodexport.org/programs-services/enter-new-markets/focused-trade-missions/G19CHT

Lisa Stout
Economic Development Consultant
(608) 224-5126
lisa.stout@wisconsin.gov

Focused Trade Mission to Hong Kong for Retail and Foodservice Products

When: August 14-17, 2019
Where: Hong Kong

Hong Kong is Asia’s culinary capital and 4th largest export market for U.S. consumer-oriented agricultural products. With a dynamic food culture, sophisticated buyers and a world-class logistical infrastructure, Hong Kong is a natural destination to promote high-quality, innovative U.S. food and beverage products. Due to land constraints, local agricultural production in Hong Kong is minimal so Hong Kong depends on imports to meet its food requirements.

Deadlines: Early Registration Deadline: April 8, 2019 - $400 / Registration Deadline: May 13, 2019 - $600

Information/Registration link: https://www.foodexport.org/programs-services/enter-new-markets/focused-trade-missions/G19HFS

Lisa Stout
Economic Development Consultant
(608) 224-5126
lisa.stout@wisconsin.gov

Fine Food Australia Food Show Plus

When: September 8-12, 2019
Where: Sydney, Australia

Fine Food Australia is the country’s leading trade exhibition, and has been connecting buyers and sellers within the food service, hospitality and retail industries for more than 34 years. Australia is a prosperous, politically and economically stable, industrialized nation. U.S. exports of agricultural products have grown almost 150% in the last 10 years. In 2016, Australia imported nearly $1.3 billion of U.S. food and agricultural products, and consumer oriented products accounted for nearly 80% of U.S. total agricultural exports last year.

Deadlines: Early Registration Deadline: June 21, 2019 - $225 / Registration Deadline: July 12,2019 - $350

Information/Registration link: https://www.foodexport.org/programs-services/enter-new-markets/food-show-plus/G19FFA

Lisa Stout
Economic Development Consultant
(608) 224-5126
lisa.stout@wisconsin.gov

Focused Trade Mission for Retail Food to Chile

When: September 23-27, 2019
Where: Santiago, Chile                              

Chile is the largest market for U.S. consumer food exports in South America. The U.S. and Chile have a Free Trade Agreement (FTA), which entered into force in 2004. As of 2015, all trade tariffs were successfully eliminated and 100% of all U.S. exports enter Chile duty-free. 

The 2017 total of consumer food exports to Chile grew a whopping 39% to nearly US$676 million, a new record high by US$175 million. U.S. processed food product exports to Chile totaled US$472.4 million, up 35% and also a new record high by about US$66 million.

Services include:

• One-on-one meetings with qualified buyers
   
• Market briefing by local USDA, Foreign Agricultural Service
  
  
• Local retail tour
  

Ashwini Rao
Economic Development Consultant
(608) 224-5119
ashwini.rao@wi.gov