Wisconsin Department of Agriculture, Trade and Consumer Protection

serving the state of wisconsin since 1839

DATCP works to assure safe food, healthy people, animals, plants and environment, vibrant agriculture and fair business practices.

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Consumer Alerts

  CONSUMER ALERT: “Free TV” Too Good to Be True?
May 17, 2012
The letter begins: “DEADLINE NOTICE:  Invention being distributed to Wisconsin residents pulls in Free TV with no cable or satellite bills ever.”  Sounds pretty good, right?  


CONSUMER ALERT: Possible Gift Card Scam in La Crosse Area
May 17, 2012
The Wisconsin Department of Agriculture, Trade and Consumer Protection (DATCP) has received several phone calls this afternoon regarding a possible gift card scam.  All the calls received have been from the La Crosse area. 

CONSUMER ALERT: Wisconsin Organizations Report Receiving Fake Invoices
April 16, 2012
The Wisconsin Department of Agriculture, Trade and Consumer Protection (DATCP) is asking business owners and city governments to be on the lookout for solicitations masked as invoices for telecommunications services.


CONSUMER ALERT: Fake Verizon Emails Contain Malicious Links
March 30, 2012
An email that fraudulently claims to come from Verizon Wireless is making the rounds in Wisconsin and could lead to a serious breach of data for consumers who click the links in its text.


CONSUMER ALERT: Parents Advised to Slow Down, Use Caution in Filing FAFSA Forms Online
March 23, 2012
Parents looking to file a FAFSA (Free Application for Federal Student Aid) form through the free federal FAFSA website are advised to double-check that they are actually on the government site before submitting personal information.


CONSUMER ALERT: Fraudulent USDA Faxes Seek Personal Info
March 19, 2012
According to the United States Department of Agriculture (USDA), fraudulent letters that claim to be from the USDA have been sent by fax to individuals and businesses in Wisconsin.


CONSUMER ALERT: Protect Yourself from Locksmith Fraud
March 15, 2012
Wisconsin’s Department of Justice (DOJ) is warning Wisconsin residents about deceptive advertising practices from locksmith companies.


CONSUMER ALERT: False Information Circulating about National Do Not Call Registry
February 9, 2012

An inaccurate message about the National Do Not Call Registry is making rounds through email and Facebook.  The message suggests that mobile phone users need to register their cell numbers or they will be released to telemarketers.



CONSUMER ALERT: Nigerian Scam Email Claims to be from the FBI
January 13, 2012
If you’ve recently received a message that claims to be from the Federal Bureau of Investigation (FBI) informing you that a huge transfer of funds from the Bank of Nigeria is waiting for your signature, please do not be fooled. It is a scam.


CONSUMER ALERT: Use Caution When Operating Snowblower
January 11, 2012

The first heavy snowfall of 2012 is finally on its way to most of Wisconsin, so many residents are preparing to fire off their snowblowers this week.  Before you pull the handle and start throwing snow, take a minute to consider the dangers of the snowblower and how to keep your family safe around the machine.



CONSUMER ALERT: Don't Cash In: Fake Check Scam Seen in Wisconsin
October 3, 2011
The Wisconsin Bureau of Consumer Protection is receiving complaints from Wisconsinites who are receiving letters from someone posing as “Reader’s Digest” congratulating them on winning $500,000 in a Sweepstakes Drawing. The recipient is instructed to cash an enclosed fake check and wire the funds to the sender to cover the processing fees. Supposedly, after the money is wired, the prize will be delivered. It never is.


CONSUMER ALERT: Watch for Donation Scams Following Hurricane Irene
August 29, 2011
As the United States East Coast recovers from Hurricane Irene, the Wisconsin Bureau of Consumer Protection cautions people who intend to donate to the recovery effort to watch out for donation scams. Unfortunately, scam artists take advantage of these tragedies and prey upon people’s desire to help the victims.


CONSUMER ALERT: Furniture Store Closings Leave Some Consumers In The Dark
July 14, 2011
The Wisconsin Bureau of Consumer Protection has opened an investigation of Furniture Deals and Steals, focusing on possible violations of Wisconsin consumer protection laws.


CONSUMER ALERT: La Crosse Residents Reporting Suspicious Contractors
May 26, 2011

The Wisconsin Bureau of Consumer Protection Hotline has received a number of contacts from victims of Sunday’s tornado regarding suspicious home improvement contractors. The Bureau of Consumer Protection reminds people to do their homework before hiring a contractor.




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